Rakhi Festival-A Pious festival for brother and sister
One of the most popular festivals in India is Raksha Bandhan that celebrates the bind between the brother and sister. This festival is one of its kind as no other country celebrates such a festival. The importance of Raksha Bandhan is known in India largely because it has a history that is associated with the warriors of India.
Nevertheless, today it is celebrated with a great pomp and show and still holds a lot of importance in people’s calendar. Brother’s no matter how busy they are, they tend to acknowledge the love of their sister which she sends in the form of Rakhi, that is a thread tied around the wrist of the brother. For the most who are not aware of the rituals, the thread may seem casual; however, for most Indians, it is genuinely a bond filled with love and laughter and the memories of the past.
For the grown-ups the sisters still send Rakhi to India to their brothers, even if they are in the country or residing abroad. The brothers still send flowers or send gifts to their sisters as the acknowledgement to the bond of love. The festival is celebrated every year on the full moon day and is usually observed in the month of August. Every brother and sister celebrate this and he brother gifts something to the sister in return. Here the price or the amount spent on the gift is not seen, what is seen is the emotion behind the gift. The gift from the brother can be in the form of flowers only, or a small pastry/cake, the sister will feel happy.
Raksha Bandhan, as the name suggests is a bond of protection that the brother promises to his sister and promises to keep her happy and save her from any problem that she may face anytime in the future. This promise is the beauty of the festival and every brother on this day is reminded of this promise. So he leaves all the important tasks and come to the sister’s house to get the pious thread tied around his wrist.
When the sister’s are married, then also they never forget the ritual and send the Rakhi with some sweets or chocolates to where the brother lives, reminiscing the past and celebrating the present, this festival brings back many beautiful memories. One is suddenly brought back to memory lane and how they use to be together each year on this festival. They recall the gifts that the brother gave when the sister was younger and enjoy the day in mirth and laughter.
No festival in India is complete without sweets and exchange of gifts and this festival is no exception. On this day , everyone eats lots of laddoos and other sweets just to make the moment sweeter. There are numerous kind of sweets available in the market, but laddoos have their own place on this festival.
Sometimes, the sister also travels to her brother’s house to tie the pious thread and celebrate the festival of love; however, in no form the festival is missed by either the brother and sister. It is because of these celebrations, we still observe large ad joint families in India which makes it a country rich of cultural heritage and family values.
Family values here play an important part, as it requires effort to send rakhi and send flowers/gifts in exchange. If even in this digital age we travel miles to be with the brother, then certainly distance can’t fade away the beauty of this relationship and festival.
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Dinesh Rohilla, A digital marketing planners with 7 years experience in helping clients in growing businesses with help of online reputation management, social media marketing and SEO and SEM. Read more